IBIE 2019 Media Credentials Policy

It is our pleasure to welcome accredited members of the media to cover IBIE 2019. To ensure we are providing our exhibitors access to media who are actively covering the show, we require working members of the media to verify their role. As such, we have developed the following criteria for complimentary working media badges. If you do not meet these criteria and wish to attend the event, we invite you to register as an attendee.

To qualify for media credentials:

  1. The applicant should cover the industry (within covered sectors) or be a mainstream business, reporter or national/local broadcaster looking to cover baking industry news.
  2. Editorial Only: Representatives from publications and other news media must represent editorial staff.
  3. The following representatives are welcome to attend the show, but must register for an Exhibit Hall Pass—advertising sales representatives, producers, marketing staff, promotion companies, Social Media agencies, PR agencies, and Advertising/Branding agencies, film makers, photographers for hire, and spouses.
  4. Exceptions may be made for local media interested in covering the show. Local media are encouraged to email [email protected] for assistance with logistics.
  5. Personal websites or personal, enthusiast blogs do not qualify for media credentials.
  6. A history of being registered at previous events does not guarantee approval or waive the accreditation requirement. Travel to the show does not guarantee admittance.
  7. The deadline to register online and receive pre-approval is noon on August 15, 2019. After that date, all documentation must be presented on site in the IBIE 2019 Media Office located in Room N115 of the Las Vegas Convention Center. Onsite media registrants will be asked to provide the same criteria outlined below to qualify.

IBIE 2019 Qualification Criteria:

  • Only reporters and editors are eligible to receive media credentials.
  • Reporters and/or editors’ registration fees will be covered at the discretion of IBIE.
  • Reporters and/or editors are responsible for their own travel and lodging.

Vetting Criteria for Pending by Category:

All media registrations are reviewed prior to being approved by IBIE show management. Anyone who registers as “media” will be asked to meet the following criteria to be approved by the show:

Magazine and Newspaper Editorial Staff:

Please provide two (2) of the following acceptable credentials for review and consideration by IBIE show management:

  • A scanned copy of the publication masthead including your name and title.
  • A scanned copy or link to original, bylined editorial work, showing product coverage within the industry from the last three months.
  • An email or scan of original letter on the assigning publication’s letterhead from assigning editor or news director with a writing assignment detailing a specific coverage assignment at the show.

Freelance and Contributing Writers and Photographers:

Please provide two (2) of the following acceptable credentials for review and consideration by IBIE show management:

  • A scanned copy of the publication masthead including your name and title.
  • A scanned copy or link to original, bylined editorial work, showing product coverage within the industry from the last three months.

AND

  • An email or scan of original letter on the assigning publication’s letterhead from assigning editor or news director with a writing assignment detailing a specific coverage assignment at the show.

Websites/Blogs: Please submit and verify all following acceptable credentials for review and consideration by IBIE show management:

  • URL of your blog
  • Site analytics showing at least 5,000 unique visits per month
  • Blog content must be original and updated at least two times a week

The Web publication must be previously established with a proven track record showing coverage of products within the industry for at least 1 year. The site must be an independent site (not a site that is aggregating content) that is updated at least biweekly with original and industry-related news.

Exhibitor Blog: Exhibitors gathering content for their corporate blogs will not be classified as media, and will not receive a media badge in addition to or in place of an exhibitor badge. If taking photos of other exhibitor’s booths, equipment, technology, staff, etc., to accompany blog content, please ask permission. Approval from booth staff is required.

TV Crews, Reporters, Cameras / Photo Editors / Technicians:  Please provide the following acceptable credentials for review and consideration by IBIE show management:

  • Network News: A business card from a major TV network reflecting your editorial role.
  • Non-network outlets: A letter from the news director or assignment editor on station/network letterhead stating that you have been assigned to represent the organization in an editorial capacity. Non-network outlets includesmall news channels, independent news, web news, etc.

 Please Note the Following:

  • IBIE show management will approve one publisher per media outlet, but that publisher will need to provide the above credentials for review and consideration. If the publisher does not have an editorial role and cannot verify an editorial history, he/she must register for an Exhibit Hall Pass. Any additional publishers from an outlet will need to register for an Exhibit Hall Pass.
  • Self-promoting blogs and blogs that merely aggregate third-party content will not be considered. Facebook, Twitter, Instagram, Pinterest sites, forums, crowd sourcing sites and user groups will not be considered for working media credentials, but can register for an Exhibit Hall Pass. YouTube may be considered depending on content type, email [email protected] for review and consideration.

With a working media badge, photographers are not permitted to solicit their services.

On-site Media Registration:

If you choose to register on-site, please be sure to bring printed copies of the qualification criteria, as noted above.

The Following On-Site Registrants Will Not Be Provided Media Badges:

  • Freelancers without a specific editorial assignment
  • Photographers without a specific/written editorial assignment
  • Blog writers/owners who do not provide the defined site analytics or have not been covering products in the industry for at least one (1) year. Personal blogs/hobby blogs do not qualify as media
  • Requests from those without the credentials criteria required, as detailed above
  • People who applied online and were already denied credentials
  • Local media that does not cover the industry

Right of refusal:

IBIE show management reserves the right to deny media credentials at their sole discretion. Show management also reserves the right to modify media qualification criteria at any time. Misconduct or misrepresentation of position and/or publication/news organization will bar you and your organization from all future IBIE events.

By registering for the show, you explicitly consent to receive fax, telephone and email communications from IBIE under 47 U.S.C. Code 227 and any other applicable regulations.

Travel to the show location does not guarantee admittance.

For questions related to receiving media credentials, press kits or other media related issues, please email [email protected].

  • Official Media Provider

  • Platinum Media Sponsors

  • Gold Media Sponsors

  • International and Promotional Partners

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